DIFFERENTIAL EFFECTS OF TELEVISION PROGRAMMING ON PRESCHOOLERS' COGNITION, IMAGINATION, AND SOCIAL PLAY

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Abstract

Three groups of preschoolers were exposed over two weeks to daily programs of Misterogers Neighborhood, Sesame Street, or a control series of nature and animal films. Specific hypotheses about the effects of program format upon recall of content and upon subsequent behavior were tested. The apparently more slow-paced format and other characteristics of Misterogers were found to yield positive changes, especially for less imaginative children, in imaginative play, affect, concentration, and social interaction.

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