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This study describes role involvement of farm women through computer content analysis of text. This approach provides a broad framework for characterizing social meanings. The sample includes 193 farm women. The role involvement variable includes a combination of the farm work role, off-farm work role, family role, and social/civic role. Four contextual/conceptual categories are the organizing foundation of the computer content analysis program. Those women at the lowest involvement levels described their needs in traditional ways, the mid-range levels were more emotional, and those at the highest role involvement levels were very pragmatic. The mid-ranges emphasized themes of help, education, and future while the highest levels emphasized immediate time and uncertainty.