EFFECTS OF PERFORMANCE CONTEXT ON PROCESSING SPEED AND PERFORMANCE RATINGS

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Abstract

ABSTRACT

The present study demonstrated that the presence of evaluatively polarized context performances not only produces contrast and halo effects on judgments of a target performance, but also causes judgments to be made much faster. Processing speed and positive halo were highly correlated, supporting the notion that halo in performance ratings results from raters' recall and use of a single, general impression. Furthermore, regression analyses demonstrated that processing speed mediates the relationship between context and halo. The relationship between these findings, halo, processing speed, and general impressions, as well as implications for performance appraisals, are discussed.

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