Attitude organization and the attitude-behavior relationship

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The validity of a single-component model of attitude was assessed and compared with a 2-component (affective/cognitive) conceptualization of attitude. Confirmatory factor analysis was employed in a reanalysis of data previously reported by N. Fishbein and I. Ajzen (see record 1974–24385–001). A total of 125 undergraduates from 2 samples completed 5 scales measuring attitudes toward religion. Convergent validity, in the sense of uniform consistency of responses, did not hold for the single-component model but was achieved for the 2-component model. Further, the 2-component model of attitude predicted scaled, but not unscaled, multiple-act behavior criteria, and the predictive validity of the relationship between the 2-component model and single-act behavior criteria was not supported. (51 ref) (PsycINFO Database Record (c) 2006 APA, all rights reserved)

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