Arousal: Its genesis and manifestation as response rate

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Abstract

The presentation of an incentive generates a small amount of arousal that decays exponentially over time. If the time interval separating successive incentives is short enough, arousal cumulates to an equilibrium level that is predictable from decay constants derived from the presentation of isolated incentives. The accumulation of arousal accounts for the “excessive” nature of schedule-induced, or adjunctive, behaviors. (58 ref) (PsycINFO Database Record (c) 2006 APA, all rights reserved)

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