Oh, the Social Psychologist and Economist Should Be Friends

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Reviews the book, Social Psychology and Economics, edited by David De Cremer, Marcel Zeelenberg, and J. Keith Murnighan (see record 2006-08981-000). How are the two disciplines of social psychology and economics unified in one volume? Reasonably well. The editors spread chapters by social psychologists, economists, and occasionally both into seven sections: an overview; preferences, utility, and choice; emotions; reciprocity, cooperation, and fairness; social distance; challenges to the two disciplines; and collaborative reflections and projections. With the exception of the section devoted to the emotions, a new and promising frontier, these section topics are fairly standard. The book has both author and subject indexes but lacks an “about the authors” section–a curious omission given that the presumed mixed audience of readers might like some sense of who is doing what research in which discipline, and why. As this research presented in this book attests, there is no reason why social psychologists and economists can't be (closer) friends. The time may be ripe for economists to learn from social psychologists–and vice versa. (PsycINFO Database Record (c) 2007 APA, all rights reserved)

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