Relationships Between Collective Fraternity Chapter Masculine Norm Climates and the Alcohol Consumption of Fraternity Men

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Fraternity membership is often associated with the alcohol consumption of college men. Theoretical models and prior research suggest that the drinking behaviors of fraternity men are associated with the collective masculine norm climates of fraternity chapters; however, scholars have not addressed the mechanisms by which certain collective fraternity chapter masculine norm climates relate to members’ drinking. Other studies have found relationships between specific individual masculine norms and alcohol consumption, but none have accounted for these collective climates. The study utilized hierarchical linear modeling to examine if collective fraternity chapter traditional masculine norm climates and individual masculine norm differences within chapters predicted members’ alcohol consumption in a sample of 2,678 undergraduate men from 76 colleges or universities.

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